New Must-try Internationally Inspired, Neighborhood JUICEFLY
(Gerry Furth-Sides) We almost drove right by low-key Juicefly on Jefferson Boulevard in Culver City. And we presumed (wrong!) the name referred to bottled fruit drinks! But oh, what a surprise to explore the inside of this little “liquor” shop. It is the treasure-trove, fun, approachable neighborhood shop version of the awe-inspiring Wally’s, which we affectionately call the “cathedral of Wines and Spirits.”
Founders and brothers, Melo and Met Pamuk, who have vast experience in local ecommerce and on-demand delivery businesses, partnered with passionate wine maven, Miguel Prado to open Juicefly. What sets Juicefly apart right away is their international wine selections and cosmopolitan hospitality that starts with the owners.
Compact Juicefly carries the finest, curated wine and spirits. And the approachable staff offers a wealth of information to help customers find the perfect ones. The new store has been so successful that a second location is already in the works.
Each wine and spirit at Juicefly has a story behind it, we learned from our first visit. And partner Miguel Prado is only too happy to share these with customers.
The Juicefly motto is “Let Your Spirit Fly.” Mine did when instead of tossing our corks into the trash bin, we brought the ones from bottles purchased at the store, and received 50-cents off a bottle of wine for each one. Determined to better the environment, eco-friendly Juicefly uses wine bottle corks for a natural, novel front window decoration. Juicefly’s own international selections are sustainable and eco-friendly wines of diverse blends and variables are curated from regions all around the world.
Biodynamic, unfiltered and vegan wines line glowing, back-lit shelves to give each one its due attention.
Juicefly is also stocking up on gourmet snacks offerings, ranging from Jamon Iberico to organic cocktail mixers, olives, fruit and picnic bites. Each item is chosen to pair with even the most exclusive wine or artisanal spirit.
A sample of the exclusive spirits offered at Juicefly rare Heritage Guillotine Vodka, French vodka made from Champagne grapes, and the first vodka in the world to be aged, Dos Perros.
Other spirits to look for at Juicefly: rare Mezcals from the owner of Le Petit Ermitage in West Hollywood, Tequila Dos Artes, a family owned Tequila that comes in a uniquely crafted bottle, Tequila Arette, a five generation family brand, Tequila Fortaleza, D’USEÉ Cognac from France, and Alberta Premium Whiskey from Canada that was just voted the number one Whiskey in the world.
Juicefly’s Wine collection contains rare Champagne, Rosé, Red and White champagne varietals; Krug Rose Champagne, Laurent Perrier Grand Siecle Champagne, Tattinger Comes Blanc de Blanc, Chateau Brane Cantenac, Les Griffons de Pichon Barron, Purple Angel, Opus One, Caymus, Tignanello, Bodegas Alion, Flor De Pingus, Le Macchiole and Finca El Origen “Phi” to name a few.
Beer aficionados own their own shelves in the room. Brands range from Del Pueblo Beer, from a local Pasadena brewery, to Estrella Galicia from Spain, Glutenberg. Gluten free beer and organic options include Green’s Amber Ale and Pinkus beer. Juicefly also offers healthy Kombucha alternatives.
The mission of Juicefly is to create a “spirited” local community following. Parties for guests in the outside patio area will feature sommeliers, experts and consultants to introduce and showcase the many specialty store brands will feature art, food, wine and live entertainment.
Guests enter Juicefly’s private backyard area through a long hallway behind behind the front room — much like the old classic New York restaurant layouts with back patio seating that is once again being revived on Melrose Avenue.
Another community link comes with store consultant Josh Suchan, famed cocktail consultant and owner of Ice & Alchemy. Josh create monthly cocktail recipes with Juicefly wines and spirits.
Juicefly’s unmatched delivery service offers free delivery for orders over $50 on the West Side in under 30 minutes and free delivery on orders over $100 in all of Los Angeles in under 1 hour to bring you their unmatched goods right to your doorstep.
10725 Jefferson Boulevard Culver City, CA 90230
T: 323.916.8336 //www.Juicefly.com